- Published: Thursday, 24 May 2012 21:10
From May 21st to May 24th, 1,576 trees have been planted on Mont SUTTON! A Facebook campaign “1 Like = 1 Tree” took place during 2012 winter, in order to integrate and make the community aware about actions taken at Mont SUTTON helping the preservation of the forest. For each new fan of Mont SUTTON’s Facebook page from January 23rd to March 22nd, Mont SUTTON promised to plant a tree on the mountain. The plantation of these 1,576 trees is the result of 1,576 persons who clicked “Like” on facebook.com/montsutton, and by that action have supported this eco-friendly initiative of Mont SUTTON.
Luc Boulanger, operations director and Jean-Michel Ryan, general manager
Luc Boulanger, Mont SUTTON operations director, and Jean-Michel Ryan, Mont SUTTON general manager, planted the 1,576th tree on Thursday, May 24th. “We are very happy that so many people have joined in the project “1 Like = 1 Tree”, an initiative which on top of showing the importance of the regeneration of the forest at Mont SUTTON, fits in our sustainable development approach. Thank you to all those who support our desire to protect the environment of our great region, said Mr. Ryan.”
New-planted trees’ species
In order to keep the harmony of the current vegetation on the mountain, specific trees’ species have been chosen. Among new trees planted, there are: red and white spruce, white and red ash, yellow birch, balsam fir and oak.
The regenerated areas
This plantation of trees will help the regeneration of the forest, protect areas between the trails, help reduce soil erosion, protect against the wind, and ensure the preservation of glade skiing which makes Mont SUTTON so unique. During the plantation of the 1,576 trees, the areas who have been regenerated, among others, are : areas of chairlifts II and IV, Sous-bois II and IVb, the border of Caprice trail and in the area of Paisible trail.
A growing initiative…
Already, a partnership with Tourism Eastern Townships stem from “1 Like = 1 Tree”. From now on, Tourism Eastern Townships also promises to plant a tree at Mont SUTTON for each person who will participate in the business tourism events, minimizing the eco-impact of traveling to these events.
This plantation is a natural part of Mont SUTTON's eco-friendly traditions and policies, as Mont SUTTON is well known for its unique concept of glade skiing, its respect for nature and its sustainable development actions. Find out more about Mont SUTTON’s eco-friendly actions at montsutton.com
Nadya Baron, Marketing Director - Mont SUTTON.
Mireille Simard, Communication Coordinator - Mont SUTTON.